Giving Back to the Planet + the People
For the Planet: Our Sustainability Journey
Every Product Purchased Plants 1 Tree
All of the shirts we purchase from them are 100% organic cotton. Organic cotton is grown without harmful chemicals, leaving the soil, air and water free from contaminates that cause harm. Organic cotton produces around 46% less CO2 compared to conventional cotton. It also uses far less water to grow since organic cotton growers typically utilize rain far more than irrigation. On top of all that, organic cotton growers use beneficial insects to control unwanted pests instead of relying on harmful chemicals, thus encouraging biodiversity.
We love that a forgotten or damaged fabric can be creatively transformed into something entirely new. Anna created the jacket pictured above out of a beautiful woven rug that had a hole in it. After a good washing, the good part of the rug was cut out and sewed onto the back of a denim jacket. What was once trash can now be treasure.
We save every bit of scrap fabric (seriously, we have a lot) and put them to new artistic or functional uses. Every time you order a cropped t-shirt from us, you can rest easy knowing the bottom part of your shirt will live on in new ways ;) (scrunchies, tank tops, tapestries, etc.)
100% Cotton Products
For the People
While our focus has historically been on achieving sustainability and supporting environmental causes, we’re learning more and more about how this is systemically tied up in race, accessibility, and environmental justice. In addition to planting one tree for every item sold, we will be donating 5% of our sales each quarter to organizations that are actively combating structural inequalities present in both our industry and society.
Where we've donated
We donated to GRID Alternatives, a non-profit that makes renewable energy technology and job training accessible for low income communities. Free, clean electricity from the sun should be available to everyone. GRID installs the systems using a “barn raising” model that provides volunteers and trainees hands on experience which they can then use to find jobs in the growing solar industry. Since 2008, the San Diego GRID division has installed 800 free solar systems for families in need, collectively saving them more than $25 million in estimated lifetime energy costs.
We've donated to the Brennan Center for Justice, a non partisan law and policy institute that works to protect fundamental freedoms. Their work includes providing information to voters who may be victims of voter registration purges, ensuring funding to make sure polling locations are clean and safe, reforming the role that money plays in politics, and providing information on how to vote safely and effectively. Read our blog post to learn more.